I’m a Creative Director, Art Director and a designer who enjoys solving business problems with innovative, simple ideas executed in surprising ways. Fluent in digital, social, print, and broadcast, I am originally from Sweden but have been based in San Francisco since 2007. 

I graduated at the top of my class from Berghs School of Communication in 2001 with a diploma in Art Direction for Advertising. At Cannes Lions 2002, I received a Bronze Lion with a guerrilla campaign for Bang & Olufsen and have been on the shortlist several times since.

Most recently, I served as Creative Director at John McNeil Studio, where for more than ten years I led teams of designers, photographers, animators, programmers, UX designers, writers, and makers to create award-winning work for clients like Juniper Networks, Cisco and Teradata.

I’m currently available for freelance work or other opportunities. Need effective, creative solutions to your most pressing communication challenges? Let’s talk.